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confidence. Nearly a year after releasing his debut album, The World Is Yours, which debuted at No. 2 on the Billboard 200 and spawned two multi-platinum singles in "New Freezer" featuring Kendrick Lamar and "Plug Walk," trying to flatten his ego would be a lost cause. "Listen, the album is going to be the most streamed album. I told you already, it's going to be the album of the year, but it's going to be the top streamed album of the year whole year. I know for sure," Rich assures me after a commanding performance at our Billboard NYC offices. "Like, I know that off the top of my head. So I know we're going for the biggest of the biggest. I am the hottest artist in the fucking world." #RichTheKid